I am a female

I'm a serial entrepreneur focused on building the no-management & lean organizations based on trust. On top of that, I'm supporting young leaders and entrepreneurs through education.

My long-term mission is to support the development of 1 million leaders by sharing my know how and toolbox on sustainable, decentralized leadership, and providing the lean mindset that I believe will help them to achieve a global success.

Is your vision similar? Let's talk!

Let's build something awesome together!


I'm a guest lecturer at Tischner University and WSB University in Gdańsk. Check the topics of lectures I'm giving.

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I consult the projects in the context of the marketing and business strategy, conscious business building, and no-management & lean organizations.

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Articles & quotations

My articles were published in Polish and international business and industry media. Check what I'm writing about.

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Once a year I'm organizing mentoring program for young leaders under 26, who build their own businesses. Tell me more about your WHY, and...

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My talks were featured at Polish and international conferences, podcasts, and media. Check the topics.

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I conduct workshops and training regarding management & leadership in the Tech industry. Check the topics of workshops.

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Workshop: Lean & Evidence-Based Leadership

Catching the balance between the people and data focus, as well as between mission, vision, and values-based leadership, and organizational goals & KPIs – it’s the crucial leaders’ challenge these days. Add the dynamically changing business environment: a recession, the climate crisis, the great resignation, a war, etc. Acting based on the connected lean and […]

My profile
My profile

My long-term mission is to support the development of 1 million leaders. I have over 16 years of experience in digital products and services in the fields of #marketing, #strategy, and #leadership. During that time, I built marketing at nazwa.pl (from 100k to 1 million customers), created a lean strategy agency Project: People (over 180 […]

My profile
My publications

As an author I'm publishing in Polish and international media on leadership, HR, and management. I'm publishing since 2009, previously on on technology, marketing, and PR.

My profile

In past years I was recognized by a variety of programs, a.i.: Best of HR by HR Business Partner Magazine Strong women in IT 2021 – Global Edition Micro-influencers in the digital marketing by PromoTraffic Strong women in IT 2019

I have a chance to work with Beata since January 2019. Beata combines business skills with great people approach, which makes her a truly inspirational leader and manager. Her broad experience in marketing, strategy, PR, management and communications is outstanding and shows me a bigger picture every time I discuss with Beata. We’ve been working together on several projects, including Project: People’s internal processes; Values Poker; designing business, employer branding & marketing strategies for different clients from Poland and abroad; workshops; accelerators; events; digital products… every time it’s a pleasure to see how great leader Beata is and what I can learn from her. I wish for every company to have a great leader as Beata is!

Grzegorz Górzyński | Ashoka mentor, exHead of Strategy @Project: People

It was a pleasure to organize very first Launchpad Week in Poland together with Beata. She was a great partner, had plenty of unconventional ideas and was very meticulous project manager. Beata is very well connected in the Polish and regional startup ecosystem, and she was especially helpful in building mentors network.

Dawid Ostrowski | Global Program Manager @Google Developers Experts

Beata is one of the most engaged and passionate people I’ve worked with. She supported hub:raum Krakow Team by preparing the Challenge Up! IoT Accelerator powered by the Intel, Cisco and Deutsche Telekom group. She was an important contributor to the success of the program. Her willingness and great knowledge about the startup and business environment was crucial in terms of building the most unique acceleration & incubation program for startups from the EMEAR region. I had full confidence in that Beata took care of each detail of the curriculum and of the areas she was responsible for. I'm looking forward to further cooperation with Beata. To make it simple: she did an awesome job! And what’s more, Beata is an amazing person. I highly recommend her.

Łukasz Cieśla | Managing Director @Open Innovation House, ex T-Mobile

Beata is one of the rare people who are aware of their talents and are capable of using it for the greater good of others. Very good strategist, fast learner with global mindset capable of realizing great and innovative projects. Self starter and independant expert, focused on the effect and over achieving the goals. I've seen outstanding effects of Beata's work and it's a real pleasure to do something together again.

Edyta Korona | Chief People & OD Officer @Futurehome, ex VSoft & Product Development Days